Visioning 2026 Blog
Going Green -- One Change a Day -- Leadership Norfolk Transformational Learning Process Project
How can you change your community one change a day? A Leadership Norfolk Process Project group came up with numerous examples of how the community can go green through Recycle, Reuse, and Reduce steps. Read in more detail their Going Green -- One Change a Day presentation (PDF 1.3MB)
The group's key steps in helping the community influence change was through a "clear, consistent, and convenient" message. For example, make it clear what can be recycled, make it consistent, i.e., what are your hours of operations, make it convenient to drop items off at recycling centers. Their bottom line--Make it a Life Style Change!
Marketing was an important feature of impacting change in the community, for example, fun websites for kids, a Green Gym, construction material for Habitat for Humanity, implementing a Sustainable Advisory Board, establishing a Earth Day Parade and a celebration in the park. The community leadership should challenge local businesses to help with the cultural life style changes to include:
* Institute a Green Club Card
* Promote Greener Packaging
* Identify Green Products in Stores
* Make Reusable Bags Available
* Buy from Local Sources
* Recycle Waste
* Promote Energy Efficiency in Buildings
They used a YouTube video to share how Recycle Bank is being implemented in communities such as Elkhorn, NE. Customers are receiving recycling credits through RFID, wireless, and GPS technologies while communities are reducing their landfill costs.
Jim June 22nd, 2008 12:17 pm
Great presentation, this needs as much public exposure as possible. This is a learning curve that we need to be as short as possible.
A note of interest on the presentation one of the slides showed the broken concrete piled adjacent to the loader. That appears to be Mr. Porter's equipment and job site. Mr. Porter has been a pioneer with this material. He has for more than 5 years taken this debris to a salvage yard that he owns and operates. At that site he has over $300,000 in equipment used to grind this concrete and remove the reinforcing. Both of these materials are recycled into the construction "food chain". The crushed concrete is used for base material and the steel is eventually melted and rolled once again.
Again thanks for this presentation and all you do for the community.
Sue June 25th, 2008 12:32 pm
Simply put, simply achieveable. AND taking from your "one day at a time" theme, could we make this a campaign, with the help of youth leadership, to try - weekly changes? First, get recyle bins in homes, maybe the first week, for glass. (I'm just talking outloud a bit here) Could we help the youth purchase bins, sell for a small profit to benefit their efforts? Not exactly sure "I" know where in Norfolk we recycle glass. I do know Stanton takes it. My point with this is ease into it to better educate our people, including myself, on how to achieve this.